Top 12 App Categories That Will Dominate 2022
With this changing world, internet users’ interests are also changing. As a business person, you also have to learn about the new trends and adapt them accordingly.
Many business owners are now moving towards the app. With these new changes in the digital world, consumers need apps in that particular category. The entrepreneurs who started their work now are still struggling with their business and want to know which kind of app is better.
See the guide below, which will tell you about the kinds of apps that have better future trends. It will help you to give better app ideas and move your business to the next level by developing a new app in a popular category.
1.Medical Apps
There is a huge demand for mobile app in this category. It will help doctors and physicians to schedule their appointments, reminders, and more. This will also help in post-appointment surveys.
One of the popular features in this category is health education. Right now, on the internet, there is a lot of wrong information related to different illnesses, vaccines, etc. Therefore, medical professionals are using these mobile apps to offer the correct information to patients.
As per the recent survey, 90% of US adults use a minimum of one digital health tool. According to Statista, by 2025, the mobile health market will reach $189 billion. Also, 93% of doctors believe that mobile health apps can help patients to improve their health.
2. Health and Wellness Apps
Consumers are more concerned about their health. That’s why after the medical apps, they are more interested in the health and wellness space. Anyone who has a fitness business should know about this mobile app.
The different categories which will fall in this app category are:
- Gym apps
- Personal training apps
- Cooking apps
- Apps for dietitians and nutritionists
- Weight loss apps
- Meditation apps
- Yoga apps and more…
There are numerous ways to exceed your fitness business and make money from this app category. Due to the pandemic, virtual personal training is high on demand. Many trainers are creating 30-day workout challenges with videos and lessons on the app. The app users are finding this more useful as they can easily access training sessions.
By using the app, gym owners are managing memberships, class schedules, set up of training sessions, and more.
As per the Statista report of the US, there will be 86.3 million people who will use health and fitness apps by 2022. By seeing this, you can understand that the health and fitness apps can help you to earn a large amount of money.
3. Grocery Apps
Earlier, if someone orders the grocery online then, people see them differently but, it’s not the case.
When big firms started offering online grocery, delivery, and pick-up services, then consumers adopted it quickly. Now, any grocery store owner can have his mobile app. Mobile apps offer a lot of advantages to businesses.
Websites are not as friendly as mobile apps that’s why users prefer mobile app more than any website. The app is also best as it gives the advantage of saving personal information. Hence, it helps in easy checkout gives higher conversion rates.
All the personal details like address, phone number, email address, and payment information are stored safely in the user’s profile. So, whenever you place an order for groceries, you just add the products to your cart. There is no need to enter your information again and again for every order.
The demand is rising for grocery mobile apps that will help businesses to make a lot of money.
4. Education and E-Learning Apps
Due to the Covid-19, there is a rise in e-learning trends. Therefore, the demand for education and e-learning apps is also increasing.
Many people are using e-learning apps to acquire knowledge of new skills. Lat year, there is a 425% rise in the enrollment of the Udemy online course. There is a mobile app named Duolingo which helps to learn new languages. In 2020, there is an increase of 148% of new user signups during a single month.
Kids Learning Tube is an app for children which offers knowledge of geography, nutrition, the solar system, and more via animated videos and music. When the videos become so popular by getting 615+ million views on YouTube then, the company thought to launch an app.
There is an expectation that there will be a high spike in the release of educational apps in the coming years.
5. Restaurant and Food Delivery Apps
The food & drink industry has suffered a lot of challenges in the past two years.
But, during the lockdowns, the restaurants which had mobile apps such as UberEats, Zomato, and Swiggy has earned a lot. According to Statista, 67% of US people prefer to order food online from the mobile app.
A dedicated restaurant app lets you manage reservations, send promos and offers, customer loyalty programs, and more. You can save all your details like address and payment information which will help you to do quick checkouts.
6. Dating Apps
Till now, 30% of US adults have used an online dating app. The percentage has increased to 49% between the age of 18 to 29 and 38% for adults between 30 and 49.
Over the few years, the thought has changed regarding dating apps. People are using these platforms to find a committed partner, and it’s working. The trend of this category is also seeing exponential growth.
As per the Statista report, 44.2 million online dating users are existing in the United States. This category generates $602 million per year.
You can earn a lot of money from this lifestyle app category. There are many in the row such as Tinder, Bumble, Hinge, OkCupid, etc.
7. Finance Apps
For the last few years, the fintech market has been trending. The users are using mobile banking apps, online payment apps, asset management apps, personal finance apps, and more.
According to Google, 73% of smartphone users use mobile apps to manage their finances. The search for investment and stock trading mobile app is also 115% rising every year. In 2020, there is a 90% rise in finance apps install market share worldwide.
The users like the idea of using an app to track expenses, pay bills, save for the future, trade stocks, and more. The app allows the average person to keep their finances in control. It will be a trending app in the upcoming future. The finance apps are popular in Android apps on the Google Play store and iOS apps on the Apple App Store on every operating system.
8. Pet Apps
There are some audiences who have other preferences too besides these beyond social networking apps, productivity apps, and entertainment apps. Many people are obsessed with their pets and due to this obsession, they are spending more money on animals.
They want to stay aware of their pet’s health and quality foods. People are too fond of the pets that they buy gifts for them. 92% of millennials buy gifts and 51% buy pets gifts at least once per month. Pet apparel is also one of the fastest-growing e-commerce app categories. You can earn money with a pet app by offering pet grooming, pet food delivery, dog walking, pet insurance, and more.
This fact will amaze you that, 45% of pet owners in the US spend the same amount on pet healthcare as their own healthcare.
People are more willing to spend money on their pets.
9. E-commerce Apps
You should not get surprised by seeing e-commerce apps on this list. This is one of the categories which is growing exponentially for so many years.
In a comparison of online shopping from a website, the app offers more advantages to users. The app gives personalization, speed, convenience, customer support, offline access, user experience, engagement, and checkout optimization to the users. These are the reasons because of which the mobile app has become a must-have feature.
10. Internal Communication and Employee Apps
After these apps for general consumers, there is a huge demand for internal business apps and workforce apps.
Now, HR and employee communication apps are a new normal for the modern workforce. As a lot of employees are working remotely, the apps help them to stay connected with the employees from anywhere.
The employees like the self-service functionality of the apps, such as quick access to crucial information, company news, and more. Many companies also add a social media style function to the app that helps the employees to connect and share stories.
These apps also help to schedule changes, training lessons, employee safety, compliance, employee onboarding, and so on.
11. Mobile Wallets
You can also see that mobile payment is the other top mobile app development trend in 2022. The list will be incomplete if we will not add a mobile wallet app to the list of top app categories which will dominate the market in 2022. Mobile wallets are evolving and people are inclining towards making transactions by using their mobile devices.
A recent report states that Mobile wallets like Google Pay, Apple Pay, and more are seeing a good raise. In 2019, the users made $6.1 billion worth of transactions by using mobile wallets. Now, the expectation is by the end of 2022, the transactions will be $13.98 billion. By seeing these figures, it tells that in 2 years the transactions by using mobile wallets will get double. It is a great indication that the mobile app development trend will continue for a long time.
There are many benefits for the users who use mobile wallets to do payments.
There are a lot of ways to earn money with the help of apps. But, the main point is that you should know which category you have to target to start your business.
These all categories are based on recent trends and statistics. As an entrepreneur or any business owner, you have to identify your opportunity and adapt accordingly.
With this changing world, internet users’ interests are also changing. As a business person, you also have to learn about…